Minyo Biz | Define: Essence Corporate Identity - Press Room


02

The Next Best Brand Contest Launched!
Alignment: ITIL and ISO 17799

03

I really enjoyed working with Minyo Biz. They had an innovative idea for what I was looking for. They surprised me with the quality of their services, especially when they came up with a name for my hosting service.

Oliver Warburton,
CreativeSell Inc.

Main page Business Continuity Services Clients Outsourcing

01

Minyo Biz launched it's first new style branding brainchild


April 16, 2004 -- As it was expected, the "Define: Essence" slogan rose up to the expectations. The customer, a well known UK based hosting service provider, was delighted by the innovative idea that the agency came up with. Targeting the personal hosting market, the UK based company boldly accepted the challenge to create a totally new look and feel for it's business. Inspired by the playfulness of children and the funny of the cartoons, BLUGuy was created. BLUGuy is the "curator" of the hosting company, the support person and the interactive character that guides the client through the company's website. In the web hosting industry one must have the innovative idea to attract clients and retain them. Thus the boldness to explore new approaches. Thus Minyo Biz offered the opportunity for a company with high expectations to purse it's target, in order to reach the ever demanding customers, that are constantly looking for something new and interactive. Minyo Biz delivered BLUGuy, a highly innovative project that is meant to revolutionize the personal hosting industry.

Minyo Biz, a new branding and corporate identity company started it's business.


March 22, 2004 -- Minyo Biz, a new branding and corporate identity company started it's business with a bang! Having the experience of young business researchers and developers, Minyo Biz reduces overall costs, thus having the most competitive prices on the market. If most branding companies have a minimum fee for their services, Minyo Biz is strongly against this practice, offering a very modular approach for each client, even if they're looking for a very small job, after all, no job is too small. And for large corporations looking for a complete customer oriented solution, the same method applies. The solution, whether is a simple or a complex one, is implemented in a very timely fashion, overall costs being thus very small. For example, for a large IT corporation, the complete rebranding solution offered by a well-known branding company after a merger reached the sky-high price of $400.000, which was a very "pumped-up" quote. On a very detailed schedule, the price should have reached a maximum of $100.000. Well, you see that in this industry, competition is not always the best measure of achievement, but corporate links. Minyo Biz is constantly researching more strategies to achieve customer satisfaction and Brand Identity Equities, Brand Positioning, Verbal and Visual Identity by very low prices, thus enabling companies to obtain a very high ROI and focusing on their inhouse marketing campaign, having more funds to their disposal. In conclusion, if you need to freshen up your company's look and feel, brand a new product or service, consider the options and don't go for the biggest and priciest. You could consider Minyo Biz, the company that focuses on your success and defines the essence of branding.

© MMII-MMV Minyo Biz Worldwide Corporate Identity Development Agency, All rights reserved. VoiceSite® using IVA™ available here. iX